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From Trades to Tech: Why I'm Building in Public

June 20, 2026 · 6 min read · By DB

I've spent over twenty years as a Red Seal electrician and HVAC/R tech. Industrial plants, controls, automation panels, service calls at 2 a.m. In that world, nothing is theoretical. A system either holds load or it trips. You can't talk your way past a dead compressor.

That's the mindset I'm bringing into tech. I'm not a guru and I'm not selling a dream. I'm a tradesman learning to build software, AI agents, and automation systems — and I'm documenting the whole thing: what works, what breaks, what it costs, and what I'd do differently.

Building in public keeps me honest. Every app, every funnel, every automation on this site is something I actually built and actually run. When something fails, that goes in the log too. Twenty years in the field taught me that the fastest way to learn a system is to watch someone troubleshoot it — so that's what I'm giving you.

If you're a tradesperson, a freelancer, or an operator wondering whether you can build with AI without a computer science degree: you can. Follow along and I'll show you exactly how I'm doing it.

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